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Symantec, a Division of Broadcom, Ranks Best-in-Class on CRN’s 2020 Annual Report Card

Solution Providers Recognize Symantec as a Top-Class Channel Provider of Data Security

I am pleased to announce that Symantec Enterprise Division, Broadcom (NASDAQ: AVGO), has been named a winner in the Data Security category of the 2020 CRN Annual Report Card (ARC) Awards by CRN®, a brand of The Channel Company. One of the most prestigious honors in the IT industry, the award acclaims the company’s success and efforts in earning high solution provider satisfaction with the products and services it provides to their channel partners.

Symantec has been an industry-leader in all cyber security categories for more than 10 consecutive years.  Our portfolio has best-in-class solutions for Endpoint Security, Identity Security, Information Security and Network Security, delivering end-to-end security across on premises and cloud infrastructures through an Integrated Cyber Defense Platform and Integrated Cyber Defense Exchange (ICDx) for complete and effective integration of Symantec and Partner solutions.

One of the most prestigious honors in the IT industry, the award acclaims the company’s success and efforts in earning high solution provider satisfaction with the products and services it provides to their channel partners.

Now in its 35th year, the CRN ARC Awards recognizes and celebrates best-in-class vendors that are committed to driving channel growth and demonstrate outstanding channel performance. It also provides the channel community with candid feedback from solution providers.  This feedback is essential for revamping vendor product offerings, bolstering partner support programs, and improving partner communications to help foster successful long-term relationships.

"Developing a successful vendor-channel partner relationship is dependent on how well vendors can meet their channel partners’ expectations, and we're thrilled to be able to recognize these vendors who go the extra mile to make sure they are delivering best-in-class products and program offerings to their channel partners," said Blaine Raddon, CEO, The Channel Company. "CRN’s Annual Report Card not only offers tremendous insight into channel opinions of their vendor partners, but also provides vendors with actionable feedback that plays a pivotal role in shaping their channel strategy. Congratulations to the award winners and we look forward to honoring them at our XChange 2020 conference this August.”

As Art Gilliland, GM and SVP of Symantec Enterprise Division, stated, "Since becoming a division of Broadcom, Symantec is even more focused on protecting the world’s largest enterprises from today’s greatest cyber security threats. This sharper focus is enabling deeper innovation at a faster pace, which means a more secure defense posture for our customers. It also translates directly to more executive-level engagement, tailored service, and greater value for our partners and their overall cyber security investments." This award is a testament of our commitment to industry leading products and to our partners helping deliver those products.

Under the new model, customers benefit from access to partners with enhanced technical skills, greater efficiencies around pricing and transacting, and the ability to develop stronger relationships with their partners. 

As we move forward, we aim to build stronger relationships with valued partners who are committed to our solutions, and to provide those partners with capabilities and best in class technology to grow their businesses through simplified pricing, better margins, and richer benefits.

Our goal is to provide a positive experience for customers regardless of how they choose to transact with us - and we have enabled all of our partners to sell across and into all segments based on customer preference. Under the new model, customers benefit from access to partners with enhanced technical skills, greater efficiencies around pricing and transacting, and the ability to develop stronger relationships with their partners. 

Winners of the coveted 2020 CRN ARC Awards were recognized in the ARC Winner’s Circle during The Channel Company’s XChange+ Virtual Experience that was held at the end of August. Additional coverage of the CRN 2020 ARC results can be viewed online and will be featured in the October 2020 issue of CRN Magazine.

Important Insights From Symantec Partners:

 Francisco Criado, Vice President, Global Security Solutions, TechData:

We work with Broadcom to really drive simplicity, scalability and predictability for everyone, while helping partners become proficient in multiple security domains to expand their share of wallet.

Sean Steele, Co-Founder and Managing Partner, Infolock:

The new Symantec is leaner, more agile, and better able to innovate, and that’s good for customers and for long-time partners like Infolock.

Jeremy Wittkop, CTO, InteliSecure:

In a period of unprecedented change, customers need a partner, a trusted advisor, someone who can help them navigate through the disruption with a viable long-term strategy.  Broadcom and InteliSecure can provide this to customers.

To learn more about the value of Symantec Solutions and Partner Program:

Watch Symantec Executive Partner Roundtable with Art Gilliland, SVP and GM Symantec’s Partner program

Register and Watch Catalyst 2020 on demand until October 29th 2020 for exclusive content on Symantec’s award winning portfolio and Partner program.

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About the Author

Karen Buffo

Chief Marketing Officer

Karen is the CMO for the Symantec Enterprise Division of Broadcom responsible for global marketing including product, solution and account based marketing, customer programs, communications, analyst relations, brand, field and channel marketing.

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